Karla Colletto:

Swimwear Collection Brochure

a) A brochure for a line of women's swimwear designed so the company could combine any pages in any order and bind them together using the same sewing machines employed for creating the swimsuits; b) Since there was no way to determine what copy would appear on the opposing pages, words within words were created that made a "fashion statement" in keeping with the swimwear's whimsical design. Sophisticated surprises, intriguing illusions, and a touch of whimsy. The unexpected use of fabric inviting you to look, to touch, to wear. Words within words:      IMAGE in IMAGINE      LIVE in BELIEVE      TRUE in INTRIQUE