Callaway Gardens: Southern Pine Club Brochure

a) This brochure was created to "pre-sell" memberships for the real estate development of a new Conference Center, golf course, and Lodge in one of Georgia's oldest family-owned resorts that didn't previously have accommodations on the premises; b) The 'postcard' concept was built around Callaway's extensive photographic library of the beautiful grounds.

How do you improve on perfection? Take 14,000 acres of pristine natural forests, crystal clear lakes, and exquisite gardens of lush native plants and exotic tropical foliage, nestled in the heart of the Appalachian foothills. Then take a bold step towards providing luxurious accommodations and exceptional service that rival the dazzling beauty of the surrounding natural landscape.